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Olivia Palermo Said Readying E-commerce Platform

The platform will be a multibrand boutique focused on shoes, bags and accessories to start.

Photo by Grosescu Alberto Mihai / Rex / Shutterstock

Is Olivia Palermo rethinking the online shopping experience?

The fashion entrepreneur, whose collaboration with the late Karl Lagerfeld’s brand bows in June, is preparing to unveil an e-commerce platform, WWD has learned. The platform will live on Palermo’s web site and will have a multibrand boutique element. It will focus on bags, shoes and accessories to start, and will include collaborations that Palermo has created, including her forthcoming one with the Lagerfeld label.

A pop-up box on Palermo’s web site was an indicator that a change to its content was in the works. “Big things coming soon,” reads the box, which prompts users to sign up for e-mail alerts.

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